![Semetis | Laura Verhelst](/images/the-team/semetis_laura-verhelst.jpg)
Laura joined Semetis in June 2024 as a Digital Business Analyst. After a gap year traveling from Tokyo to New York and gaining work experience in the fashion industry, she decided to study Business Management in Ghent, focusing on International Entrepreneurship. During her studies, she worked at a fashion company and developed an interest in marketing. This led her to pursue a postgraduate degree in Digital Marketing & Communication at the EHSAL Management School in Brussels.
In her final year, she interned at a young start-up, gaining unique insights into the dynamic and often hectic world of start-ups, where flexibility and innovative solutions are key. While advertising wasn't a major focus during her internships, her interest in this field grew significantly through her classes and assignments. She saw this as the perfect way to utilize and expand her analytical skills, making Semetis the ideal place for her.
Outside of work, Laura can often be found on a spinning bike or yoga mat at her local gym. She loves socializing and enjoys spending time with family and friends, whether it's having a coffee in a cozy bar or a drink on a sunny terrace. Traveling frequently takes her on new adventures, where she likes to step out of her comfort zone and capture special moments with her (analog) camera.
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