Tags

  • Understanding Tag Firing Options in Google Tag Manager

    Google Tag Manager (GTM) has become an indispensable tool for digital marketers and website administrators. It allows for easy management and deployment of various tracking tags on a website without the need for manual code changes. One of the key aspects of GTM is understanding the tag firing

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  • Virtual Pageviews in GA4

    Tracking every single page on your website is not always that straightforward. Indeed, in the case of single page applications for instance, additional tracking will be needed. A Single Page Application (SPA) loads all of the resources required to navigate throughout the site on the first page load. As the user clicks links and interacts with

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