The importance of local presence in the age of interconnectivity

98% of consumers used the internet to find information about local businesses in 2022, up from 90% in 2019. While, on average, local searches contributed to 23% of website

When we look at our media landscape, we can be incredibly proud of the quality of our local content in Belgium, especially in Flanders. Programs like De Mol, De Slimste Mens ter Wereld, and De Verraders are not only audience favorites but also showcases of creativity and craftsmanship. These programs connect